" Where Rugs Spark a Whole New Mood "
Loved by 1500+ customers worldwide
Our greatest hits
These rugs get all the love! Our most-wanted and most-reordered.
The people’s choice
Floor’s favorite catalyst for interior upgrades.
Runners that go the distance
For hallways, kitchens, and every spot that needs a little wow.
DOPA
Joy in every thread. Moroccan color, made for playful souls.
PIXEL
Playful patterns. Checks, dots, and a little bit extra.
TRACE
Sharp lines, soft landings. Modern geometry, easy energy.
ROOTS
Tradition, retold. Stories woven in color.
CLOUD
Neutrals with lift. Soft, easy, and always calm.
SCALE
Raised, rugged, ready for compliments. Texture you can feel.
Every rug starts with real hands and stories, Moroccan wool spun for softness, color chosen for the feeling it brings, patterns inspired by the way life is actually lived.
We believe comfort should feel beautiful, and style should feel like you.
Our promise: rugs made to be lived with, loved, and remembered.
The Berber Handicraft
+1500 Happy homes
Rug Love Letters!
Instant Room Upgrade
Really happy with the quality. The texture is amazing, and it brought my whole room together
Maria D.
Happy customer
Pure Vibe!
John E.
Softness, Delivered
Unrolled it and instantly got cozy. Soft, bold, and the perfect pop of personality for my space.
Eric L.
12 days ago
Even Better IRL
Sarah B.
Serious Mood Booster
This rug is a total mood boost. Love that it’s handmade and actually feels unique
Bjorn G.
Verified customer
Can’t Stop Looking
Amal C.
Love it!
Shipping was fast, and the team answered all my questions. Looks incredible and feels even better.
Sophia G.
Loyal Customer
Floor Art Found
Joel J.
Cozy Game Changer
Love at first step. Even my dog picked this as his new favorite spot.
Tessie K.
Loyal Customer
My New Favorite Thing
Mona P.
The Happy Spot
The colors are even better in person. Every guest notices this rug, my living room finally feels finished.
Emma J.
Loyal Customer
Unexpected Joy
Robert S.
Curious About Our Rugs? Start Here
All about quality, care, and making it yours.
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Only the best: pure Atlas Mountain wool, clean dyes, nothing else.
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Hand-knotted by real artisans, start to finish, in our Moroccan cooperative.
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Want a wild color combo, custom size, or your own pattern? We love that. Free mockups, always.
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Every rug is made start-to-finish by our artisan cooperative in Morocco—no middlemen, no mass production. Each piece ships with a certificate of authenticity, so you know exactly where (and who) it came from.
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Sustainable wool, fair wages, artisan empowerment, so your rug feels as good as it looks.
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Simple tips, deep cleaning tricks, and founder-approved advice for keeping your rug happy.
Still got questions? Contact us or dive deeper in our full FAQs